"Stop saying maybe!" - Futurist Jim Carroll

You need to commit.
To do that, you need to banish the 'maybe's.
You know:
- "Maybe next quarter"
- "Maybe when we have clarity"
- "Maybe when I'm more comfortable"
- "Maybe when the market settles"
- "Maybe after we see what competitors do"
- "Maybe when we have more money"
- "Maybe when the timing is better"
- "Maybe when we understand the risks better"
- "Maybe when customers start asking for it"
- "Maybe when we have the right team"
- "Maybe when the technology is more mature"
- "Maybe when we get approval from leadership"
- "Maybe when we have more data"
- "Maybe when things aren't so uncertain"
- "Maybe when we finish our current projects"
- "Maybe when the economy improves"
- "Maybe when we have a guarantee it'll work"
- "Maybe when someone else proves it first"
- "Maybe when we can afford to fail"
- "Maybe when we know exactly what we're doing"
- "Maybe when the stars align"
- "Maybe when we have time to do it right"
- "Maybe when we understand all the implications"
- "Maybe when we can measure the ROI"
- "Maybe when it becomes urgent"
The "maybe's" are a silent killer of much innovation.
Stop saying maybe.
Start saying when.
Better yet, start saying now.
Futurist Jim Carroll has never liked the word ‘maybe.’