"Never underimagine tomorrow! Over-imaginate it!" - Futurist Jim Carroll
Creativity based upon unlocking your imagination is the key to unlocking tomorrow. We don't do enough of it. We should. Which starts with inventing new words! But you should also have a deep understanding of the link between creativity and success - and with that in mind, here are some useful facts about creativity, and how it links to your future.
- Innovation Drive: Companies that prioritize imagination and creativity are 3.5 times more likely to have higher revenue growth than their peers. Innovate more, and you'll get to the future faster.
- Employee Engagement: 78% of employees who feel encouraged to use their imagination at work report higher job satisfaction. Motivated employees are more open to the change that comes with chasing tomorrow.
- Market Leaders: 60% of market-leading companies emphasize creativity and imaginative thinking in their business strategy. New strategies define tomorrow's success.
- Problem Solving: Organizations that foster creative thinking solve problems 30% faster than those that do not. Getting to the future often involves solving the problems that get in the way of getting there!
- Competitive Edge: Businesses that integrate imagination into their strategy are 50% more likely to be first to market with new products and services. That means aligning tomorrow's trends with today's actions.
- Revenue Growth: Imaginative companies experience 1.5 times higher revenue growth rates over 5 years. Much of aligning to the future involves generating new revenue where that revenue has not existed before.
- R&D Efficiency: Creative companies achieve 25% more efficient R&D outcomes. R&D, of course, involves a deliberate strategy to get to tomorrow.
- Long-term Success: Imaginative businesses are 2 times more likely to be industry leaders for over a decade - in other words, thriving tomorrow.
That's a lot of success - so never under-imagine.
Imaginate more!
When Futurist Jim Carroll can't think of a word to describe what he is thinking, he imagines a new one!