Failure

Instead of building a plan, build a series of pivots, so that you are ready for whatever the hell happens!

If you just "bounce back" to where you were in 2024, you are already behind, because 2026 is wildly different from what 'was two years before. Exponential change does that.

In a linear world, you could slowly roll out a new initiative over two or three years. You had the luxury of all the time in the world. But in an exponential world, that doesn't work.

If you chase every shiny object, you will exhaust your organization and achieve nothing.

To really get ahead in 2026, you need to understand the trap of hubris and why your past success can be your biggest future liability.

If you aren't making mistakes, you aren't moving fast enough. You aren't testing the boundaries. You are operating on old assumptions while the world shifts beneath your feet.