Automotive

The winding road to tomorrow

The defining moment is the velocity you choose once you decide to get back in the game.

This is what happens when you link a once-powerful brand to a toxic message; a once-revered founder becomes erratic and hateful; and a once innovation-rich organization becomes bled dry of its creative engine.

Legacy automakers seem to be giving up on the trend to once again concentrate on carbon vehicles, squeezing as much as they can out of a dying platform, while new, aggressive Asian automakers take over a future based on EVs.

"The global power grid is being rewired. You can either argue about the old outlets or help connect the new ones."- Futurist Jim Carroll The massive shift from carbon combustion to electric power is transforming transportation, infrastructure, and energy supply chains. This is not a gradual transition

"Denial costs more than disruption ever will" - Futurist Jim Carroll Are we witnessing the end phase of the auto industry's lost battle and the cost of cultural denial? That might be the case. Watch this short video clip with Ford CEO Jim Farley at the